The Basics of Ecommerce Analytics

Ecommerce is a data game. Whether or not you can scale your online revenue is dependent on tracking the key metrics for your site. Plain and simple. There is a seemingly endless amount of data that you can track and analyze for an eCommerce business – to the point of being cripplingly overwhelming when in the […]
The Basics of Inventory

The products that you buy and sell are the core of your business, and as such, it’s important to ensure you have processes in place to keep track of inventory so you can always track how much you’re selling, what’s selling, what’s not selling, and most importantly, how much money you’re making. However, keeping track […]
Identifying Your Brand and Brand Voice

We know that branding is important, especially in the modern retail world. With the growing saturation of retailers in the industry, businesses are relying on branding more than ever – how it sets them apart and how it shapes the customer experience, both in-store and online. Contrary to popular belief, it’s much more than just […]
How To Find The Right Vendors

The store build out or the website is under construction, you’re getting ready to launch your retail store, but you still don’t have the products you’re going to sale and you don’t even know where to start. What kind of vendors should I look for? What should I look for in a vendor? How do […]
Tool Selection When Launching a Retail Store
Launching your retail business includes countless details to consider. From choosing your space, picking branding, messaging, and attempting to staff your store, you have a lot to consider. One of the greatest challenges is selecting the tools needed to grow your business and knowing what to prioritize. It can be intimidating to visit website after […]
Guest Post: Owning Your Opening Inventory Process
A note from Streamline: Today’s post is from Dana Kantalis. Dana is an expert retail strategist with vast experience in wholesale, online, and brick and mortar retail. Having worked for majors like Neiman Marcus, Horchow.com, and Tootsies, she now aptly guides independent retailers to growing their business by managing inventory and improving cash flow. In her […]
Jumpstart 2019: 4 Things To Consider For Your Retail Business

We’re a few days into 2019 and we’re coming out of a great 2018. In general, retail saw tremendous growth as we leave one of the best holiday seasons in recent history. For Streamline, we saw tremendous growth with new partnerships, the launch of Retail Initiative, and some additions to the team. All in all, […]
Guest Post: Are You Creating the Right In-Store Experience for your Customers?

A note from Streamline: Today’s guest post is from Lightspeed. Lightspeed is a major leader in the point-of-sale software industry. With nearly 50,000 merchants using it, Lightspeed now operates in more than 100 countries, in multiple languages and currencies, and processes over US $15 billion in transactions annually. We greatly enjoy partnering with them in our […]
Identifying or Creating Your Competitive Advantages

A note from Streamline: This post was originally featured on Retail Initiative, a resource for retail entrepreneurs to learn, grow, and be inspired by retail experts and other retailers just like you. Visit www.retailinitiative.com to access exclusive content, live classes, and professional courses for independent retailers serious about scaling up. If I were to ask […]
Inventory Planning Explained
If you’ve attended any events designed around independent retail, there has likely been a “retail expert” that is talking about inventory planning. These guys, most of them legitimate retail experts, will elegantly talk about open to buy and creating inventory plans and inspire you with the idea of keeping more money, seeing sales grow, and […]