The New Retail Brand Discovery

1		2		3		4
Page 1		Page 2		Page 3		Page 4

Mission & Values
Name:
N/A

Required First Required Last
Email *
N/A
Business Name: *
N/A
What is the idea behind your business name? Where did it come from and was there an inspiration or story behind it? *
N/A
Outside of providing good service and products to your customers, do you have another mission as a business (optional)?
N/A

This could be any underlying motivation for your business existing and growing. Maybe it's something you even instill in your staff for them to get behind.

Market (Competitors and Inspiration)
Who are your main competitors? Please list their name and URLs. *
N/A
What is something that you do really well that your competitors fall short on? *
N/A
What brands are your inspirations? Please list their name, URL, and what you think they do exceptionally well
N/A

They could be an inspiration to you for any reason. It does not have to be someone in your industry.
Please list 3 eCommerce sites that you consider "best of breed" when it comes to design. What aspects do you like about their site? If you need examples, click here.
*
N/A

Please include the URL

Your Perfect Customer
What age range do you serve? *
N/A
Within that age range, the majority fall between X and X? *
N/A
What is their income level?
N/A
Tell us a little about their stage of life (married? young kids? retired?, etc.) *
N/A
If we gave them a name, what would it be?
N/A

It’s a little silly to come up with a name, but it can be good to be able to refer back to your perfect customer later with a specific name

Brand Design
Please upload your current logo and any branding guidelines.
N/A
Upload file Capture image using webcam
Do you have any primary colors that you use for your branding already? *
N/A

Yes
No
Please list them here
N/A
Do you have any colors you prefer us NOT to use?
N/A
Do you have any fonts that you use for your branding? *
N/A

Yes
No
Please list them here
N/A
Are you open to new colors and fonts as we translate your brand online? *
N/A

Yes
No
What words would you want people to use when they look at your logo and website?
N/A

Please select no more than 5 descriptions.
If your brand were a person, what would they be like?
N/A

Please select no more than 5 descriptions.
Please select all images that represent the overall feeling of your brand.
N/A
Additional Comments/Questions
Anything else you'd like to share with us?
N/A

1/4

2/4

3/4

4/4

Error Occurred

You haven't verified your email yet, click here to receive a verification email.

This file format is not supported by your browser for preview.

That CAPTCHA was incorrect.

Your form has been deactivated. Contact support@zohoforms.com for further information.

An error occurred

Please contact your form administrator for further assistance.

Submitting...

Please Wait...

Saving...

Redirecting to Merchant Website..

Verifying Credit Card Details...

Please wait...

Loading payment widget...

Verification Code

Enter the text in the box below

Please wait

Verification mail sent.

Link to resume this form later:

Email Link to

Please enter a valid email address to configure Zoho Sign settings.

Copy Link Copied to clipboard.

Form Summary

This file format is not supported by your browser for preview.

Turn on the camera permission in your browser to continue further

Submission Not Allowed

You need to verify your email address to submit form