The 3 Essential Roles for an eCommerce Dream Team

the essential ecom team: photo of speaker holding microphone

This is an episode of the Retail Initiative podcast – listen and subscribe to it here.


Many entrepreneurs, particularly brick-and-mortar retailers transitioning to online sales, struggle when trying to hire a single person to handle various roles. This “unicorn” employee is expected to manage everything from social media to ads, site management, and more. However, this approach often falls short of expectations.

In this episode, Josh dives into the vital aspects of e-commerce success. He delves into the crucial topic of building a team that can truly drive your sales growth. Whether you’re a one-person show or a growing business, these insights will help you structure your team for maximum impact.

Free resources to jumpstart your eCommerce success

eBook: The Ultimate Retailer’s Guide to SEO

DIY Canva Templates: Professional Homepage Graphics in 5 Minutes

Email Templates: Essential Emails That Sell on Autopilot

Guidebook: Powerhouse Tools and Apps for Shopify Retailers

women looking surprised while holding phone


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