This is an episode of the Retail Initiative Podcast – listen and subscribe to it here.
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In This Episode
- Morgan Freiburger / Founder of Rich Hippie: FOLLOW ON INSTAGRAM
- Josh Orr / Capital Commerce CEO: FOLLOW ON INSTAGRAM
Let’s Connect
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Must Have Resources
- Bottling the In-Store Experience: Recording of our top masterclass on gaining traction online
- The eCom Accelerator ToolKit: Professional Canva templates, email automation templates, and more
- Top 5 eCom Mistakes From Brick and Mortar Retailers: A free download that covers the top 5 pitfalls that prevent online growth.
Episode Summary
In this inspiring episode of the Retail Initiative Podcast, Josh sits down with Morgan Freiburger, the founder of Rich Hippie, to unpack her journey from making jewelry to building a thriving retail brand. Morgan shares how she transitioned from crafting pieces in Huntsville, Texas, to running a successful brick-and-mortar store and e-commerce operation in Stillwater, Oklahoma.
Here’s what you’ll learn in this episode:
The pivotal lessons Morgan learned about networking and why relationships are the backbone of her success. Why taking your own photos is a game-changer for creating a strong brand identity. How to ask the right questions to move the needle in your business. The importance of delegating and building a strong team to scale sustainably. Strategies Morgan uses for seasonal launches, drops, and social media engagement. Morgan’s story is a testament to the power of perseverance, adaptability, and intentionality in retail. Whether you’re a seasoned retailer or just starting out, this episode is packed with actionable insights and encouragement.
Connect with Morgan: Website: https://www.richehippie.com/
