2018 BigCommerce Partner Summit Recap: Ways to Thrive Online
The 2018 BigCommerce Partner Summit wrapped up today in Austin, TX, and I was especially glad to be a part of the festivities. While this is primarily an event to update service partners on the roadmap ahead for the popular commerce platform, there were also some highlights on what’s ahead for online and mobile commerce […]
Sears: What Should Independent Retailers Learn?
Most people under the age of 40 (which includes me) may never understand how big of a deal Sears declaring bankruptcy is for retail. It’s not that they were a major player today, it’s that they were THE major player in big box retail. Essentially, they were the Amazon of their day. Once upon a […]
How to View All of Your Competitor’s Active Facebook Ads
Facebook just made it possible for anyone to view any one of your competitor’s active ads, and it’s glorious! In Facebook, go to the Page you want to see Click on “Info and Ads” View Active Ads Voila!
South Dakota v. Wayfair: What’s the Impact for Retailers?
On June 26, 2018, the Supreme Court ruled in South Dakota v. Wayfair, in favor of South Dakota’s suit against Wayfair, Overstock.com and Newegg.com requiring them to pay sales tax to the state. So does this mean anything for you, the retailer? For one, it levels the playing field in favor of brick and mortar companies […]
6 Changes to Increase Revenue for Your Boutique’s Shopify Site
The online fashion industry is predicted to see double-digit sales growth (from $408B in 2017 to more than $706B by 20221). Retail businesses, like yourself, are a very big part of that. Soon we’ll see new technology hit the market, such as virtual fitting rooms, AI voice-powered shopping, and virtual shopping assistants to dramatically increase […]
Inventory Reports – Basics
As we discussed in our recent post on inventory turn, we talked about the importance of inventory planning and how calculating your inventory turn can allow you to create a strategy for buying. Today we’re going to take one more step further into your reports and begin to see how we can use them to […]
You’ve Launched. Now What? – Marketing on Autopilot
This is part 2 of our series, “You’ve Launched, Now What?”, which covers the strategies that merchants should consider after launching (or re-launching) their online store to begin building sales momentum for that channel. 98% of your site’s visitors leave without buying anything. Yes, 98% is high – and that might be surprising to you. […]
Is Vend POS right for you?
Is Vend POS right for my business? Choosing a Point-Of-Sale can be challenging, confusing and hard. There are so many POS systems to choose; how do you know you are picking the right one? In this series of blog posts, we hope to answer this question for you, and we will be starting with one […]
Four Mistakes New Retailers Make and How to Avoid Them
One of the best parts of my job is getting to work with people starting their first retail business. There’s a unique passion that a new retailer has for the products they’ll curate and what they hope to offer their customers, and it’s amazing to be a part. Some things about opening a new retail […]
Two Must-Have Omni-channel Features For Independent Retailers
Think back to the last time you bought something. That thing could be a new outfit or a replacement part for the toilet in the guest bathroom. Whatever it was, there’s a good chance you didn’t just think of what you needed, hop in the car and drive over to a local store to make […]