The 3-Part Process of Discovering Your Perfect Customer

line of people climbing stairs

This article is part of a 3-part series on the 3 ingredients to succeeding in eCommerce. Part 1: How To Improve YOU In Order to Grow Online Part 2: You Are Here 🙂 Part 3: How to Create a Successful Brand in Retail Business —— When you think about your business, have you ever wondered […]

How To Improve YOU In Order to Grow Online

person seeing reflection of their eye

This article is part of a 3-part series on the 3 ingredients to succeeding in eCommerce. Part 1: You Are Here 🙂 Part 2: The 3-Part Process of Discovering Your Perfect Customer Part 3: How to Create a Successful Brand in Retail Business ——- If you’re anything like most of the retailers we talk to, […]

Community Over Competition In The New Retail Economy

Ashley Alderson and Josh Orr

This is an episode of the Retail Initiative podcast – listen and subscribe to it here. —— Our guest, Ashley Alderson, from The Boutique Hub, shares some incredible advice on true community over competition and how that mindset can help propel your business forward. Josh and Ashley also discuss Q4 tips and retail in the new economy packing this […]

5 Tips To Creatively Market Your Retail Shop This Holiday

Photo of flannel clothes near a fire

The holiday season is a critical time for retailers. If you’ve been in the business for a while you know that now is the time to strategize for the upcoming season that is quickly approaching. No matter what stage you currently are in your business, it’s essential to create a well-thought-out marketing plan to increase […]

How Brick and Mortar Retailers Can Increase Sales

photo of laptop with graphs on it

Chances are, when you opened your store you imagined merchandising, serving your customers, and providing an incredible in-store experience. And then, over the last five years, things really began to shift. Even before COVID, eCommerce sales were becoming a larger percentage of total retail sales year by year. Customers were shopping online more and more. […]

How To Become an Overnight Success

Overnight Success in Retail

There’s no question that overnight success is the dream of many business owners. You may be looking around at other retailers who have seen huge growth in their online sales. You think, maybe they just got lucky or they had other outside advantages. However, it’s not quite that simple. The reality is that there is […]

Avoiding the Conversion Killer of Mismatched Expectations

You have made sure that when a customer walks into your store that their expectations will be met with a wonderful shopping experience. However, will your customer have the same shopping experience with you online? By now, you know that eCommerce is the best way of staying relevant and scaling a brick-and-mortar retail business. What […]

4 Small Changes You Can Make On Your eCommerce Site to Increase Sales TODAY

The experience that your customers have on your site is extremely important. Most people know and understand that. You probably have no problem agreeing with that statement. A problem is that many retailers believe that if their online sales aren’t great, then it must be that the site experience falls short, and if the site […]

The 3 Pillars of eCommerce Growth

Most brick-and-mortar retailers have been in the same situation when it comes to launching their eCommerce site. They work tirelessly getting their site ready to go live but when they finally launch, orders just kind of trickle in (even after a few weeks pass by). They certainly aren’t seeing the sales that they hoped and […]

What Brick and Mortar Retailers Can Expect in 2022

What Brick and Mortar Retailers Can Expect in 2022

Brick and mortar stores are back (not that they went anywhere), but they’re different than before; at least the good ones are. People still want the experience of going to a store and browsing products in person, but with many now going to Amazon or only shopping online, retailers will need to find new ways […]